Branding & Design Studio for Impactful Identities

I understand how challenging it is for ambitious brands to cut through noise, capture attention, and earn lasting loyalty. That’s why my work blends research, strategy, and design to create identities that don’t just look good, they work hard for the business behind them.

Each project begins with curiosity and collaboration, exploring every angle until the defining idea is uncovered. The result is more than a logo or design, it’s a future-proof brand system built to scale, resonate with the right audience, and keep customers coming back.

Core Principles of Branding Success

Understand

Study customer needs, desires, and behaviors to ground brand strategy. These insights guide design decisions that raise the odds of brand preference over competitors. Industry trends and competitor strategies are analyzed to uncover opportunities and reduce risk.

Innovate

Apply design thinking to research and insight to generate fresh concepts that set the brand apart. In an AI-driven era, imagination still leads, informing brand strategy, identity, and digital experiences, and enables crafting solutions that truly connect with people.

Execute

With a validated concept, rigorous execution ensures seamless performance across every touchpoint. Implementation spans identity systems, websites, content, and customer experience. The goal is clarity, consistency, and people-centric experiences that last.

Create Something New.

Why Choose SZEN?

Clear Communication

I prioritize communication in all the interactions to deliver a premium experience from start to finish. My work with multiple startups has sharpened the agility and refined the project management approach.

Consciously Care

I care deeply about your success, taking a thoughtful and deliberate approach to your growth, your team, and the work we do together.

Future-Proof Designs

I create designs that are built to grow with your business. Every element is thoughtfully crafted to adapt to new technologies, shifting market trends, and your changing goals.

Integrity and Transparency

Clients trust me for clear communication, honest collaboration, and dependable results. This foundation of trust drives strong relationships and fuels long-term success.

Testimonials

It was a great experience to work with team SZEN. They were very professional and creative with their approach. Ashik was pleasing to work with and was able to deliver the project successfully with outstanding outcome. I would highly recommend SZEN to anyone who is looking to engage a creative professional with unmatched quality and skills.

- Shashank, Co-founder at Distant Origin

I'm extremely satisfied with the Logo, and other design requirements that you have provided our new business with. It was a seamless process and I appreciate your patience for taking us through this process seamlessly. Will definitely be working with you for future projects.

- Neeraj, Founder at One Unit Studios

Working with Ashik was an absolute pleasure. His dedication, professionalism, and methodical approach set him apart, and his creativity and passion truly shine through in his work. Ashik played a key role in shaping our brand’s identity, and the entire process was both enjoyable and rewarding. His ability to absorb feedback and implement it effectively ensured that the final outcome exceeded our expectations. I would be thrilled to collaborate with him again in the future.

- Nitesh, Co-Founder , Distant Origin

Interested In Working Together Or Have A Question?